Thinking Through Communication Trenholm
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✏Thinking Through Communication Book Summary : Praised for its teachability, Thinking Through Communication provides an excellent, balanced introduction to basic theories and principles of communication, making sense of a complex field through a variety of approaches. In an organized and coherent manner, Thinking Through Communication covers a full range of topics- from the history of communication study to the methods used by current communication scholars to understand human interaction. The text explores communication in a variety of traditional contexts: interpersonal, group, organizational, public, intercultural, computer-mediated communication and the mass media. This edition also offers new insights into public speaking and listening. This text can be used successfully in both theory- and skills-based courses. Written in a clear, lively style, Trenholm's overall approach-including her use of examples and interesting illustrations-helps both majors and non-majors alike develop a better understanding of communication as a field of study and an appreciation for ways in which communication impacts their daily lives.
✏Thinking Through Communication Book Summary : Now in its eighth edition, Thinking Through Communication provides a balanced introduction to the fundamental theories and principles of communication. It explores communication in a variety of contexts—from interpersonal to group to mass media—and can be used in both theoryand skills-based courses. With a dynamic approach, Trenholm helps students to develop a better understanding of communication as a field of study, as well as its practical applications. This edition devotes attention to how new technologies are changing the ways we think about communication, with revised chapters on both traditional and social media.
✏Thinking Through Communication Book Summary : The 1995 edition has been updated with a new chapter on electronic communication technologies; added materials on natural language types, leadership and group problem-solving effectiveness, and women in the media; and more cross-cultural examples. Trenholm (Ithaca College) asks students to rediscov
📒Thinking Through Communication Pearson New International Edition ✍ Sarah Trenholm
✏Thinking Through Communication Pearson New International Edition Book Summary : A balanced introduction to basic theories and principles of communication Thinking Through Communication covers a full range of topics—from the history of communication study to the methods used by current communications scholars to understand human interaction. The text explores communication in a variety of traditional contexts: interpersonal, group, organizational, public, intercultural, and computer-mediated. Written in a clear, lively style, this text helps both majors and non-majors develop a better understanding of communication as a field of study. This text is available in a variety of formats – print and digital. Check your favorite digital provider for your eText, including CourseSmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the Choices tab. Learning Goals Upon completing this book, readers will be able to: Understand basic communications theories and principles Explore the effects of new media on communication Understand the relationship between gender and communication
📒Crisis Communication ✍ Alan Jay Zaremba
✏Crisis Communication Book Summary : Crises happen. When they do, organizations must learn to effectively communicate with their internal and external stakeholders, as well as the public, in order to salvage their reputation and achieve long-term positive effects. Ineffective communication during times of crisis can indelibly stain an organization’s reputation in the eyes of both the public and the members of the organization. The subject of crisis communication has evolved from a public relations paradigm of reactive image control to an examination of both internal and external communication, which requires proactive as well as reactive planning. There are many challenges in this text, for crisis communication involves more than case analysis; students must examine theories and then apply these principles. This text prepares students by: Providing a theoretical framework for understanding crisis communication Examining the recommendations of academics and practitioners Reviewing cases that required efficient communication during crises Describing the steps and stages for crisis communication planning Crisis Communication is a highly readable blend of theory and practice that provides students with a solid foundation for effective crisis communication.
📒Communication Studies ✍ Sky Marsen
✏Communication Studies Book Summary : This book is innovative and diverse in bringing together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film. Drawing from popular culture examples, the book explains the concepts that guide the study of communication in all its forms.
📒Cop Talk ✍ Virginia Kidd
✏Cop Talk Book Summary : This book is intended for police officers who want to improve their communication skills in the context of implementing the goals and objectives of community policing. The first chapter discusses basic communication principles that explain how a message is sent and received. It examines the content and relational message components, communication context, verbal and nonverbal codes, channel, and feedback. Chapter 2 is designed to improve an officer's interpersonal communication, as community policing increases the number of interactions between an officer and the community. Chapter 3 considers the dynamics of work groups. Step-by-step instructions are provided for planning and leading a small, task-oriented group meeting. Chapter 4 focuses on public speaking, as it teaches officers how to prepare and deliver a talk before a group; and Chapter 5 instructs officers in how to prepare for and lead a community meeting. Topics cover selecting a presentation format, planning the details of your meeting, and dealing with a hostile audience. Remaining chapters focus on creative problem-solving techniques, ways to convince others to support a creative solution and become involved in an action plan for change, and ways to publicize a program through the media and other means.
📒The 21st Century Media R Evolution ✍ Jim Macnamara
✏The 21st Century Media r evolution Book Summary : The emergence of 'new media' and social media is frequently discussed in contemporary society. However, media and public communication are mostly analyzed within particular theoretical frameworks and within specific disciplinary fields. Such approaches have created polarized views on media and communication, and fail to create an understanding of the interdependencies between these fields. This book expertly synthesizes competing theories and disciplinary viewpoints, integrates scholarly and cutting edge research, and examines international data from fast-growing markets including China, to provide a comprehensive, holistic view of the twenty-first century (r)evolution in media and public communication. The book identifies how the changes are located in practices rather than technologies and that these practices are emergent in highly significant ways. Engaging and accessible, the book is essential reading for media scholars and communication professionals, and a valuable text for courses in media studies, journalism, advertising, public relations, and organisational and political communication.
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