The Perfume Collector Book Summary
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📒Summary The Age Of Speed ✍ BusinessNews Publishing
✏Summary The Age of Speed Book Summary : The must-read summary of Vince Poscente's book: "The Age of Speed: Learning to Thrive in a More-Faster-Now World". This complete summary of the ideas from Vince Poscente's book "The Age of Speed" shows how rather than feeling guilty about leading a 24/7 lifestyle powered by all the latest technology, it’s time to fully embrace speed and make it your ally instead of your enemy. In his book, the author explains that in order to succeed in making speed your ally, you need to learn how to go fast without exploding. This summary demonstrates the smart approach to doing this by harnessing the accelerating demands for speed in life and business to your own advantage. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "The Age of Speed" and find out how you can use speed to accomplish truly remarkable things in the current business environment.
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📒Brainfluence ✍ Roger Dooley
✏Brainfluence Book Summary : Practical techniques for applying neuroscience and behaviorresearch to attract new customers Brainfluence explains how to practically applyneuroscience and behavior research to better market to consumers byunderstanding their decision patterns. This application, calledneuromarketing, studies the way the brain responds to variouscognitive and sensory marketing stimuli. Analysts use this tomeasure a consumer's preference, what a customer reacts to, and whyconsumers make certain decisions. With quick and easy takeawaysoffered in 60 short chapters, this book contains key strategies fortargeting consumers through in-person sales, online and print ads,and other marketing mediums. This scientific approach to marketing has helped many well-knownbrands and companies determine how to best market their products todifferent demographics and consumer groups. Brainfluenceoffers short, easy-to-digest ideas that can be accessed in anyorder. Discover ways for brands and products to form emotional bondswith customers Includes ideas for small businesses and non-profits Roger Dooley is the creator and publisher ofNeuromarketing, the most popular blog on using brain andbehavior research in marketing, advertising, and sales Brainfluence delivers the latest insights and research,giving you an edge in your marketing, advertising, and salesefforts.
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📒A Concise Natural History Of East And West Florida ✍ Bernard Romans
✏A Concise Natural History of East and West Florida Book Summary : Bernard Romans's A Concise Natural History of East and West Florida, William Bartram's Travels, and James Adair's History of the American Indian are the three most significant accounts of the southeastern United States published during the late 18th century. This new edition of Romans's Concise Natural History, edited by historian Kathryn Braund, provides the first fully annotated edition of this early and rare description of both the European settled areas and the adjoining Indian lands in what are now the states of Florida, Georgia, Alabama, Mississippi, and Louisiana. Romans's purpose in producing his Concise Natural History was twofold: to aid navigators and shippers by detailing the sailing passages of the region and to promote trade and settlement in the region. To those ends, he provided detailed scientific observations on the natural history of the area, a summary of the region's political history, and an assessment of the potential for economic growth in the Floridas based on the area's natural resources. A trained surveyor and cartographer and a self-taught naturalist, Romans supplied detailed descriptions of the region's topography and environment, including information about the climate and weather patterns, plants, animals, and diseases. He provided information about the state of scientific inquiry in the South and touched on many of the most important intellectual arguments of the day, such as the origin of the races, the practice of slavery, and the benefits and drawbacks of monopoly on trade. In addition, Concise Natural History can be placed firmly in the genre of colonial promotional literature. Romans's book was an enthusiastic guide aimed at those seeking to establish modest holdings in the region: "What a field is open here! . . . No country ever had such inexhaustible resources; no empire had ever half so many advantages combining in its behalf!" Romans explained how settlers should travel to the area, what they would need in terms of provisions and tools, and what it would cost to have their land surveyed. In addition to providing an abundance of practical advice, Romans also offered information about the history of earlier settlements, including the earliest and most complete account of New Smyrna near St. Augustine. Romans also presented unique information about the various Indian tribes he encountered. In fact, historians agree that among the most useful portions of the book are Romans's descriptions of the largest Indian tribes in the 18th-century Southeast: the Creeks, Choctaws, and Chickasaws. Romans's account of the diet of the Creeks and Choctaws is one of the most complete available. And his description of the location of Choctaw village sites is one of the best sources for this information.
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📒Searching For The Secrets Of Nature ✍ Simon Varey
✏Searching for the Secrets of Nature Book Summary : This collection of essays by historians, historians of science and medicine, and literary and textual scholars from several countries analyzes the achievements of Dr. Francisco Hernández (1515-87), author of the monumental The Natural History of New Spain, in the history of medicine and science in Europe and the Americas.