The Medium Is The Massage
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📒The Medium Is The Massage ✍ Marshall McLuhan
✏The medium is the massage Book Summary : A collage of photographs and commentary reveals the role of electronic technology in restructuring our lives
📒The Internet ✍ Laura Lambert
✏The Internet Book Summary : Two hundred entries offer profiles of key figures; essays on such topics as cookies, content filtering, and digital libraries; and a chronology beginning with the prehistory of the Internet from 1843-1956 and concluding with the 2004 presidential campaign.
📒The Medium Is The Monster ✍ Mark A. McCutcheon
✏The Medium Is the Monster Book Summary : Technology, a word that emerged historically first to denote the study of any art or technique, has come, in modernity, to describe advanced machines, industrial systems, and media. McCutcheon argues that it is Mary Shelley’s 1818 novel Frankenstein that effectively reinvented the meaning of the word for modern English. It was then Marshall McLuhan’s media theory and its adaptations in Canadian popular culture that popularized, even globalized, a Frankensteinian sense of technology. The Medium Is the Monster shows how we cannot talk about technology—that human-made monstrosity—today without conjuring Frankenstein, thanks in large part to its Canadian adaptations by pop culture icons such as David Cronenberg, William Gibson, Margaret Atwood, and Deadmau5. In the unexpected connections illustrated by The Medium Is the Monster, McCutcheon brings a fresh approach to studying adaptations, popular culture, and technology.
✏The Medium is the Mentality the Implications of Marshall McLuhan s Theory of Communications Media for the Study of Oral Literate and Post literate Traditions Book Summary :
📒Mcluhan In Space ✍ Richard Cavell
✏McLuhan in Space Book Summary : Demonstrates how McLuhan extended insights derived from advances in physics and artistic experimentation into a theory of acoustic space which he then used to challenge the assumptions of visual space that had been produced through print culture.
📒Everyman S Mcluhan ✍ W. Terrence Gordon
✏Everyman s McLuhan Book Summary : Anyone who has ever considered technology and its relation to humanity has most likely heard the name Marshall McLuhan. A careful student of media, a prolific lecturer and author and the coiner of such phrases as "global village" and "the medium is the message," McLuhan's career merits a freshly creative and accessible examination as technology speeds ahead, forcing us to reconsider our relationship with it. Everyman's McLuhan does just that. W. Terrence Gordon, McLuhan's official biographer, has deciphered and distilled McLuhan's career; his words are accompanied by colorful and innovative illustrations that apply both McLuhan's and Gordon's ideas to the realities of 21st century technology and media. Everyman's McLuhan furthers a dialogue that was important when McLuhan was alive, but is even more relevant today as the line blurs between humans and the technologies we use.
📒Marshall Mcluhan ✍ Philip Marchand
✏Marshall McLuhan Book Summary : A new look at the man who gave us ideas "the medium is the message" and "globalvillage".
📒The Internet ✍ Hilary W. Poole
✏The Internet Book Summary : Illuminating the reality of worldwide access to information, this expanded three-volume set is a one-stop resource for Internet history, biographies of key figures, and analysis of how the Internet operates.
📒Culture Is Our Business ✍ Marshall McLuhan
✏Culture Is Our Business Book Summary : Culture Is Our Business is Marshall McLuhan's sequel to The Mechanical Bride: Folklore of Industrial Man. Returning to the subject of advertising newly armed with the electric sensibility that informed The Gutenberg Galaxy, Understanding Media, and The Medium Is the Massage, McLuhan takes on the mad men (a play on the ad men of Madison Avenue) of the sixties. Approaching commercial messages as unacknowledged art forms and cultural artifacts, McLuhan delivers a series of probes that pick apart their meanings and underlying values, their paradoxes and paralogisms, and their overt function as persuasion and propaganda. Through humor, satire, and a poetic sensibility, he provides us with a serious exploration of the consumer culture that emerged out of the electronic media environment. In keeping with the participatory ethos of the Internet that McLuhan so clearly anticipated, this is a book that is meant to open the door to further study, reflection, and discussion, and to encourage the development of critical reception on the part of the reader.
✏50 Plus One Great Books You Should Have Read and Probably Didn t Book Summary : 50 plus one Greatest Books You Should Have Read is a masterpiece of information for educated individuals who want to expand their horizons or simply impress friends at a cocktail party. George Walsh and his advisory panel looked through the world's literature to find those books, both fiction and non-fiction, which have the greatest impact on writing, government, international politics, religion, the arts and sciences. The list is international in scope and spans the centuries, from Plato's Republic to Dickens' Great Expectations; this is a stellar resentation, which will round out any education. You have the advantage of not only learning about the authors and the books themselves, but will gain specific commentary on why each title is so important and how its impact had national and international implications. Many of the books chosen for this list have survived centuries and are considered essential for a liberal education.