Political Campaign Communication
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📒Political Campaign Communication ✍ Judith S. Trent
✏Political Campaign Communication Book Summary : Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and their staffs must make as they wage an election campaign. Trent and Friedenberg's classic text has been updated throughout to reflect recent election campaigns, including 2004 and 2006 as well as the early stages of 2008. A new chapter focuses on the use of the Internet. Political Campaign Communication continues to be a classroom favorite—a thoroughly researched, insightful, and reader-friendly text.
📒Communication In Political Campaigns ✍ William L. Benoit
✏Communication in Political Campaigns Book Summary : Textbook
📒Political Campaign Communication ✍ Robert E. Denton, Jr.
✏Political Campaign Communication Book Summary : This volume examines political campaign communication around the concepts of theory, method and practice. It contains studies of political campaign communication using a wide range of empirical, rhetorical, and social science methodologies and reflects the growth and maturity of the discipline of political communication.
📒Political Campaign Communication ✍ Larry Powell
✏Political Campaign Communication Book Summary : Political Campaign Communication: Inside and Out examines the ins and outs of political campaigning through the eyes of an academic and a political consultant. This book takes a unique approach to the subject of campaign communication by examining its intricacies from views both inside and outside of the process. Unlike many books in this field, Political Campaign Communication: Inside and Out takes a broad view of political campaigning, discussing theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events. Designed for anyone interested in the areas of political communication and political campaign communication-also ideal for those interested in political science and government.
📒Political Communications ✍ Ivor Crewe
✏Political Communications Book Summary : This book examines the process of communication between politicians and voters during the 1992 election campaign.
📒Communication Consultants In Political Campaigns ✍ Robert V. Friedenberg
✏Communication Consultants in Political Campaigns Book Summary : A comprehensive look at the history and current practice of political communication consulting.
📒Political Communication In American Campaigns ✍ Joseph S. Tuman
✏Political Communication in American Campaigns Book Summary : Political Communication provides a comprehensive, clear, and accessible treatment of American campaign rhetoric. This book's triangulated approach to political communication includes (1) all forms of campaign speech and oratory, (2) the rhetorical dimensions of campaign debates, and (3) candidate/campaign interaction with mass media. This approach provides today's undergraduates with a thorough understanding of the methodological approaches to strategies and practices in American campaigns. Taking a truly communicative approach to political communication, the text explores campaigns in terms of their management and message orientation and focuses on communication strategies as regards speeches, debates, and the use of paid and free media (e.g., print and broadcast ads; the Internet; etc.). Case studies of actual campaign speeches, political debates, and mass media campaigns show the application of theories and methodologies.
📒Presidential Campaign Communication ✍ Craig Allen Smith
✏Presidential Campaign Communication Book Summary : Major textbook introduction to the ways that the people of the US use the process of human communication to select their Presidents. Looks at the function and effects of talk about American presidential politics in everyday life.
📒Studies Of Communication In The 2012 Presidential Campaign ✍ Robert E. Denton, Jr.
✏Studies of Communication in the 2012 Presidential Campaign Book Summary : This diverse and unique collection of essays examines the role of communication in various aspects of the 2012 presidential campaign. Topics include the early campaign and Romney’s nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of race, persuasive appeals to voters, the use of music and social media, and Obama’s second inaugural address.
📒The 2016 Us Presidential Campaign ✍ Robert E. Denton Jr
✏The 2016 US Presidential Campaign Book Summary : This volume focuses on the 2016 Presidential campaign from a communication perspective, with each chapter considering a specific area of political campaign communication and practice. The first section includes chapters on the early candidate nomination campaigns, the nominating conventions, the debates, political advertising and new media technologies. The second section provides studies of critical topics and issues of the campaign to include chapters on candidate persona, issues of gender, wedge issues and scandal. The final section provides an overview of the election with chapters focusing on explaining the vote and impact of new campaign finance laws and regulations in the 2016 election. All the contributors are accomplished scholars in their areas of analysis. Students, scholars and general readers will find the volume offers a comprehensive overview of the historic 2016 presidential campaign.