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Managing Social Media In Libraries
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📒Managing Social Media In Libraries ✍ Troy Swanson
✏Author : Troy Swanson
✏Publisher : Elsevier
✏Release Date : 2012-09-24
✏Pages : 194
✏ISBN : 9781780633770
✏Available Language : English, Spanish, And French
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✏Managing Social Media in Libraries Book Summary : Web 2.0 first created a scramble among librarians to participate in Facebook, YouTube, blogs, and other social media applications, and the turn is now towards management and consolidation. Managing Social Media in Libraries explores the developing information environment, the collaboration among library organizations, and the ways social media may convert the loose connections between library staff members. The book takes librarians beyond the mechanics of using social media, and establishes a framework to move library managers and leaders toward making social media effective. Managing Social Media in Libraries is structured around key topics in this area, including: refocusing after the first use of Web 2.0; library organisations as loosely coupled systems; social media within such systems; defining a purpose for the use of social media; connecting messages and tools; and integrating social media into standard websites. Provides practical ways of thinking about social media for library managers and leaders Provides examples of policies, workflows, and uses of social media tools for library managers and leaders Defines organizations as coordinated systems and discusses how social media tools can emphasize the benefits of coordination
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✏Available Language : English, Spanish, And French
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✏Exam Prep for Managing Social Media in Libraries Book Summary :
📒Using Social Media In Libraries ✍ Charles Harmon
✏Author : Charles Harmon
✏Publisher : Scarecrow Press
✏Release Date : 2013-02-15
✏Pages : 114
✏ISBN : 9780810887558
✏Available Language : English, Spanish, And French
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✏Using Social Media in Libraries Book Summary : The eight best practices presented here will help your library both actually do social media in a way that matters and do it well. The successful strategies presented here range from the Vancouver Public Library’s innovative use of Twitter to the United Nations Library’s adoption of a social media policy to the Farmington, Connecticut Public Library’s fantastic work using social media to reach teens who weren’t using the library.
📒Social Media ✍ Nina Verishagen
✏Author : Nina Verishagen
✏Publisher : Chandos Publishing
✏Release Date : 2018-11-26
✏Pages : 302
✏ISBN : 9780081024102
✏Available Language : English, Spanish, And French
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✏Social Media Book Summary : Social Media: The Academic Library Perspective provides a step-by-step guide on social media as written by somebody who has already done the work. Made up of case studies written by authors at various institutions who provide different perspectives on their institution’s use of social media, the book highlights successes and failures, while also focusing on tips for social media management in the academic library that anybody in the community can interpret and adapt. Social media platforms are dealt with systematically, making this an essential guide for librarians who want to use social media to the benefit of their library. Includes a step-by-step guide on the use of social media for academic libraries Presents practical experience leveraged in the form of case studies Provides quick, concise, and systematic recommendations for the use of social media Written by academic librarians for academic librarians
📒The Librarian S Nitty Gritty Guide To Social Media ✍ Laura Solomon
✏Author : Laura Solomon
✏Publisher : American Library Association
✏Release Date : 2013
✏Pages : 224
✏ISBN : 9780838911600
✏Available Language : English, Spanish, And French
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✏The Librarian s Nitty Gritty Guide to Social Media Book Summary : The vast array of social media options present a challenge: it’s tough to keep current, let alone formulate a plan for using these tools effectively. Solomon, a librarian with extensive experience in web development, design, and technology, cuts to the chase with this invaluable guide to using social media in any kind of library. With a straightforward and pragmatic approach, she broadens her best-selling ALA Editions Special Report on the topic and Presents an overview of the social media world, providing context for services like Facebook, Twitter, and YouTube, and analyzes how adults’ and teens’ use of social media impacts the library Offers advice on easy ways to use these tools on a daily basis, with planning strategies for posting and scheduling Addresses the fine points of Facebook, comparing the various types of profiles and accounts Guides readers in the basics of crafting eye-catching status updates, and other social media best practices Shows how to manage and monitor accounts, including pointers on dealing with negative feedback Including a bibliography of additional resources, Solomon’s guide will empower libraries to use social media as a powerful tool for marketing, outreach, and advocacy.
✏Author : Tella, Adeyinka
✏Publisher : IGI Global
✏Release Date : 2017-08-16
✏Pages : 461
✏ISBN : 9781522530947
✏Available Language : English, Spanish, And French
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✏Handbook of Research on Managing Intellectual Property in Digital Libraries Book Summary : Taking into consideration the variety of information being created, produced, and published, the acquisition and archiving of e-resources by digital libraries is rapidly increasing. As such, managing the rights to these resources is imperative. The Handbook of Research on Managing Intellectual Property in Digital Libraries is a pivotal reference source for the latest scholarly research on strategies in which digital libraries engage in the management of increasing digital intellectual property to protect both the users and the creators of the resources. Featuring coverage on a broad range of topics such as copyright management, open access, and software programs, this book is ideally designed for academicians, researchers, and practitioners seeking material on property rights and e-resources.
📒Middle Management In Academic And Public Libraries ✍ Tom Diamond
✏Author : Tom Diamond
✏Publisher : ABC-CLIO
✏Release Date : 2011
✏Pages : 233
✏ISBN : 9781598846898
✏Available Language : English, Spanish, And French
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✏Middle Management in Academic and Public Libraries Book Summary : Drawing from the contributions of 20 academic and public library middle managers, this book reveals knowledge, expertise, and insights on a variety of management topics and responsibilities. * Addresses a wide range of middle management topics such as managing new managers of supervisors in the public library and balancing middle management and tenure-track responsibilities in an academic library * Includes information contributed by knowledgeable experts on middle management within public and academic library environments * Provides a bibliography of useful resources for middle managers with each chapter * Contains an index providing access to many topics and authors cited in the book
📒Marketing And Social Media ✍ Lorri Mon
✏Author : Lorri Mon
✏Publisher : Rowman & Littlefield Publishers
✏Release Date : 2020-12-07
✏Pages : 322
✏ISBN : 9781538142967
✏Available Language : English, Spanish, And French
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✏Marketing and Social Media Book Summary : Marketing and Social Media: A Guide for Libraries, Archives, and Museums, Second Edition is a much-needed guide to marketing for libraries, archives, and museum professionals in the social media age. This book serves as both an introductory textbook and as a guide for working professionals interested in developing well-planned evidence-based marketing campaigns. Chapters cover coordinating efforts with the organization’s mission, goals, and objectives, how to do a SWOT analysis and environmental scanning, the use of existing data as well as issues in collecting additional data, how to identify and involve stakeholders, a 4-step marketing model, considerations of price, placement, product, and promotion, market research, understanding customer groups and market segmentation, marketing mix strategy and evaluation, promotional activities, channel selection, social media marketing activities, content marketing, social media policies, guidelines, crisis communication, and evidence-based assessment. Discussion of social media and examples of social media marketing activities are included throughout the book, as well as case study examples of marketing and social media campaigns in libraries, archives and museums. This second edition further includes a new final chapter offering step-by-step guidance for brand-new social media managers on how to get started from their first day on the job with social media marketing, management, assessment, strategic planning, and content calendar planning activities, in addition to working with colleagues and managers to integrate social media into work activities across the organization. For educators, this text includes elements which can be developed into classroom or workshop assignments which include pull quotes highlighting important concepts in each chapter, key terms, discussion questions, illustrative case study examples from archives, libraries and museums, and an annotated bibliography for further reading.
📒Mastering Digital Librarianship ✍ Alison Mackenzie
✏Author : Alison Mackenzie
✏Publisher : Facet Publishing
✏Release Date : 2013-11-15
✏Pages : 208
✏ISBN : 9781856049436
✏Available Language : English, Spanish, And French
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✏Mastering Digital Librarianship Book Summary : This book examines the changing roles of the librarian and how working within a rich digital environment has impacted on the ability of professionals to develop the appropriate 'know how', skills, knowledge and behaviours required in order to operate effectively. Expert specialists and opinion-makers from around the world discuss the challenges and successes of adapting existing practices, introducing new services and working with new partners in an environment that no longer recognizes traditional boundaries and demarcation of roles. The book is structured thematically, with a focus on three key strands where the impact of digital technologies is significant: - Rethinking marketing and communication: this strand looks at strategic approaches and practices which harness social media and illustrate the importance of communication and marketing activities in these new online spaces. - Rethinking support for academic practice: this part examines the professional expertise required of librarians who engage with and support new academic and learner practices in digitally rich teaching, learning and research environments. - Rethinking resource delivery: this section investigates the use of strategies to maximize access to online resources and services: harnessing system data to enhance collection management and user choice, designing and managing mobile 'friendly' learning spaces and providing virtual resources and services to an overseas campus. Readership: This timely and inspiring edited collection should make vital reading for librarians, library schools, departments of information science and other professional groups such as education developers, learning technologists and IT specialists.
📒Crash Course In Marketing For Libraries 2nd Edition ✍ Susan W. Alman
✏Author : Susan W. Alman
✏Publisher : ABC-CLIO
✏Release Date : 2014-12-02
✏Pages : 203
✏ISBN : 9781610698719
✏Available Language : English, Spanish, And French
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✏Crash Course in Marketing for Libraries 2nd Edition Book Summary : Explains effective marketing strategies and identifies the tools needed to boost the visibility and increase the use of your library in the community. • Provides an essential resource that instructs and guides librarians from all types of organizations throughout each stage of the marketing and public relations process • Enables librarians with little or no experience in marketing to plan, implement, and evaluate a marketing campaign • Addresses all the key tools to promote library resources and services: social media, traditional media, publications, and collateral materials • Describes ways to gather information about the community and identifies factors that affect library use
📒Management Basics For Information Professionals Third Edition ✍ G. Edward Evans
✏Author : G. Edward Evans
✏Publisher : American Library Association
✏Release Date : 2013
✏Pages : 600
✏ISBN : 9781555709099
✏Available Language : English, Spanish, And French
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✏Management Basics for Information Professionals Third Edition Book Summary : Reflecting the rapidly changing information services environment, the third edition of this bestselling title offers updates and a broader scope to make it an even more comprehensive introduction to library management. Addressing the basic skills good library managers must exercise throughout their careers, this edition includes a completely new chapter on management ethics. Evans and Alire also pay close attention to management in "new normal" straitened economic conditions and offer updates on technological topics like social media. Among the areas covered are The managerial environment, including organizational skill sets, the importance of a people-friendly organization, and legal issues Managerial skills such as planning, accountability, trust and delegation, decision making, principles of effective organizational communication, fostering change and innovation, quality control, and marketing Key points on leadership, team-building, and human resource management Budget, resource, and technology management Why ethics matter Tips for planning a library career, with a look at the work/life debate
📒The School Library Manager ✍ Blanche Woolls
✏Author : Blanche Woolls
✏Publisher : Libraries Unlimited
✏Release Date : 2014
✏Pages : 277
✏ISBN : 1610691334
✏Available Language : English, Spanish, And French
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✏The School Library Manager Book Summary : This very readable text is updated to encompass the new role of school librarians in managing the digital world in libraries.
📒Managing The One Person Library ✍ Larry Cooperman
✏Author : Larry Cooperman
✏Publisher : Elsevier
✏Release Date : 2014-12-09
✏Pages : 88
✏ISBN : 9781780633572
✏Available Language : English, Spanish, And French
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✏Managing the One Person Library Book Summary : Managing the one-person library provides a useful and needed resource for solo librarians confronted with the challenges of running a small library. The author uniquely focuses on topics encountered by solo librarians, such as IT troubleshooting and library security. Chapters on library management, collection development, serials management, and library marketing are included to enable solo librarians to easily manage day-to-day operations in these areas, and advise on how to respond to any challenges that should (and will) arise. This book will provide a much-needed resource manual that will allow solo librarians of all backgrounds, and paraprofessionals, to manage their collections as effectively as their larger librarian counterparts. Written by a librarian with extensive solo library management in the field Targeted to all types of solo librarians (e.g., medical, law, academic) Essential reading for paraprofessional librarians who manage one-person libraries
📒Managing Knowledge And Scholarly Assets In Academic Libraries ✍ Gunjal, Bhojaraju
✏Author : Gunjal, Bhojaraju
✏Publisher : IGI Global
✏Release Date : 2016-12-28
✏Pages : 381
✏ISBN : 9781522517429
✏Available Language : English, Spanish, And French
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✏Managing Knowledge and Scholarly Assets in Academic Libraries Book Summary : Knowledge management strategies play an important role across numerous industries. These processes and strategies can be adopted into higher education sectors for use in managing scholarly assets. Managing Knowledge and Scholarly Assets in Academic Libraries is an essential reference source for the latest research on approaches for adopting and implementing various facets of knowledge management in academia. Featuring expansive coverage on a range of topics and perspectives, such as knowledge mapping, social media applications, and linked data, this publication is ideally designed for librarians, students, managers, and scholars seeking current research on the innovative measures of knowledge management in libraries.
📒News Media Libraries ✍ Barbara P. Semonche
✏Author : Barbara P. Semonche
✏Publisher : Libraries Unlimited
✏Release Date : 1993
✏Pages : 656
✏ISBN : UOM:39015029102749
✏Available Language : English, Spanish, And French
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✏News Media Libraries Book Summary : This professional reference provides practical information on how to manage all types of news libraries and how to take full advantage of emerging technologies.
✏Author : Jill Beard
✏Publisher : Routledge
✏Release Date : 2016-02-24
✏Pages : 304
✏ISBN : 9781317004332
✏Available Language : English, Spanish, And French
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✏University Libraries and Digital Learning Environments Book Summary : University libraries around the world have embraced the possibilities of the digital learning environment, facilitating its use and proactively seeking to develop the provision of electronic resources and services. The digital environment offers opportunities and challenges for librarians in all aspects of their work - in information literacy, virtual reference, institutional repositories, e-learning, managing digital resources and social media. The authors in this timely book are leading experts in the field of library and information management, and are at the forefront of change in their respective institutions. University Libraries and Digital Learning Environments will be invaluable for all those involved in managing libraries or learning services, whether acquiring electronic resources or developing and delivering services in digital environments.
📒The School Library Manager 5th Edition ✍ Blanche Woolls
✏Author : Blanche Woolls
✏Publisher : ABC-CLIO
✏Release Date : 2013-12-09
✏Pages : 277
✏ISBN : 9781610696104
✏Available Language : English, Spanish, And French
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✏The School Library Manager 5th Edition Book Summary : This very readable text is updated to encompass the new role of school librarians in managing the digital world in libraries. • Presents up-to-date information and thorough revisions of a well-established and popular textbook • Highlights the teaching role of today's school librarian • Emphasizes the newest AASL standards, the Common Core standards, and the management of 21st-century digital and virtual libraries and collections • Supplies comprehensive coverage of current issues in school library media center administration
📒Library And Information Center Management 8th Edition ✍ Robert D. Stueart
✏Author : Robert D. Stueart
✏Publisher : ABC-CLIO
✏Release Date : 2012-11-27
✏Pages : 470
✏ISBN : 9781610693264
✏Available Language : English, Spanish, And French
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✏Library and Information Center Management 8th Edition Book Summary : This updated edition of the renowned library management textbook provides a comprehensive overview of the techniques needed to effectively manage a contemporary library or information center.
📒Marketing With Social Media ✍ Beth C. Thomsett-Scott
✏Author : Beth C. Thomsett-Scott
✏Publisher : American Library Association
✏Release Date : 2013-12
✏Pages : 178
✏ISBN : 9781555709723
✏Available Language : English, Spanish, And French
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✏Marketing with Social Media Book Summary : Get up to speed quickly on using social media to promote your library. This basic guide will get you ready to set up your account and explore such tools as Facebook, wikis, YouTube, Pinterest Google+, Foursquare, blogging platforms, QR codes, and Twitter. After an introductory survey of the tools, chapters cover maintaining accounts, coordinating with colleagues, planning for sustainablility, best practices, evaluation with built-in analytics, and references for additional information.
📒Library Science And Administration Concepts Methodologies Tools And Applications ✍ Management Association, Information Resources
✏Author : Management Association, Information Resources
✏Publisher : IGI Global
✏Release Date : 2017-11-30
✏Pages : 1735
✏ISBN : 9781522539155
✏Available Language : English, Spanish, And French
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✏Library Science and Administration Concepts Methodologies Tools and Applications Book Summary : Effective administration of libraries is a crucial part of delivering library services to the public. To develop and implement best practices, librarians must be aware and informed of the recent advances in library administration. Library Science and Administration: Concepts, Methodologies, Tools, and Applications is a comprehensive reference source for the latest scholarly material on trends, techniques, and management of libraries and examines the benefits and challenges of library administration. Highlighting a range of pertinent topics such as digital libraries, information sciences, and academic libraries, this multi-volume book is ideally designed for academicians, researchers, practitioners, and librarians seeking current research on library science and administration.
📒Privatizing Libraries ✍ Jane Jerrard
✏Author : Jane Jerrard
✏Publisher : American Library Association
✏Release Date : 2012
✏Pages : 56
✏ISBN : 9780838911549
✏Available Language : English, Spanish, And French
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✏Privatizing Libraries Book Summary : This timely special report from ALA Editions provides a succinct but comprehensive overview of the "privatization" of public libraries. It provides a history of the trend of local and state governments privatizing public services and assets, and then examines the history of public library privatization right up to the California legislation introduced earlier this year to restrict cities in the state from privatizing library services. The book also examines what happens when a private, for-profit organization takes over essential management tasks and decisions of a public library, including the effects this can have on services, patron satisfaction and staff, as well as legal issues. It provides in-depth recommendations for librarians who want to retain control of their own institutions. Complete with case studies, statistics, and a valuable checklist of to-dos for libraries that are facing partial or complete privatization.
📒Strategic Business Development For Information Centres And Libraries ✍ Margareta Nelke
✏Author : Margareta Nelke
✏Publisher : Elsevier
✏Release Date : 2011-11-09
✏Pages : 190
✏ISBN : 9781780632971
✏Available Language : English, Spanish, And French
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✏Strategic Business Development for Information Centres and Libraries Book Summary : This book is aimed at guiding managers towards systematic approaches to improve and facilitate necessary strategic business development and planning. Conditions in the workplace for the Library and Information Services (LIS) are rapidly changing: many organizations are experiencing budget restrictions as well as stakeholders questioning the value of the services. Strategic Business Development for Information Centres and Libraries offers methods and tools for LIS departments to ensure value and benefits are delivered to the parent organization. It argues that LIS must be prepared to change according to the parent organization's needs, to develop strategies for important activities and to seek alliances among key stakeholders. It also offers information on the best practice from five top-performing international LIS units. Focuses on business development and planning on a strategic level Includes chapter tools that can be immediately applied by the reader Interviews with five practicing mangers
📒Drupal In Libraries ✍ Kenneth J. Varnum
✏Author : Kenneth J. Varnum
✏Publisher : American Library Association
✏Release Date : 2012
✏Pages : 133
✏ISBN : 9781555707781
✏Available Language : English, Spanish, And French
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✏Drupal in Libraries Book Summary : Drupal is a free and open-source content management system (CMS) that many libraries use to create well-designed, easy-to-use and manage websites. Ken Varnum guides you step by step through the decisions and tasks needed to develop and launch a Drupal-powered site and learn the advantages of the open source approach. The book offers hints and suggestions to work with your IT department, colleagues, and management as you develop your technical specifications. The implementation chapter guides you through installing Drupal, adding modules, developing your own themes (page layouts), and describes librarian created modules that have been shared with the community and can be downloaded and installed on anyone's site. You also get advice on marketing your site, best practices for project management and development, and measuring the success and impact of the site once it launches.
📒Building And Managing E Book Collections ✍ Richard Kaplan
✏Author : Richard Kaplan
✏Publisher : American Library Association
✏Release Date : 2012
✏Pages : 197
✏ISBN : 9781555707767
✏Available Language : English, Spanish, And French
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✏Building and Managing E book Collections Book Summary : This book provides an overview and analysis of current and emerging trends of the use and development of the e-book. Readers will learn best practices to guide them in developing library policies and procedures involving the acquisition, purchase, collection development, cataloguing and retention of e-books.
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✏Release Date : 2008
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✏ISBN : UOM:39015079680453
✏Available Language : English, Spanish, And French
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✏Library Information Science Abstracts Book Summary :
📒The Transformed Library ✍ Jeannette A. Woodward
✏Author : Jeannette A. Woodward
✏Publisher : American Library Association
✏Release Date : 2013
✏Pages : 131
✏ISBN : 9780838911648
✏Available Language : English, Spanish, And French
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✏The Transformed Library Book Summary : Are libraries extinct? In these times of economic downturn and digital availability, what could provide libraries with a reason for being? In order to provide a vital presence on Facebook and Google+, you must provide a true sense of connection with the library's friends.
📒Business Planning For Digital Libraries ✍ Mel Collier
✏Author : Mel Collier
✏Publisher : Leuven University Press
✏Release Date : 2010
✏Pages : 237
✏ISBN : 9789058678379
✏Available Language : English, Spanish, And French
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✏Business Planning for Digital Libraries Book Summary : This book brings together international experience of business planning for digital libraries: the business case, planning processes, costs and benefits, practice and standards, and comparison with the traditional library. Although there is a vast literature already on other aspects of digital libraries, business planning is a subject that until now has not been systematically integrated in a book. Digital libraries are being created not only by traditional libraries but also by museums, archives, media organizations, and any institution concerned with managing scientific and cultural information. Business Planning for Digital Libraries is designed for practitioners in the cultural and scientific sectors, for students in information sciences and cultural management, and in particular for people engaged in managing digital libraries and repositories, in electronic publishing and e-learning, and in teaching and studying in these fields.
📒Risky Business ✍ Linda W. Braun
✏Author : Linda W. Braun
✏Publisher : American Library Association
✏Release Date : 2010-07-02
✏Pages : 151
✏ISBN : 9780838935965
✏Available Language : English, Spanish, And French
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✏Risky Business Book Summary : Looks at the challenges that young adult librarians face, covering such topics as collection development, activity programs, and information technology trends.
📒Managing The Successful School Library Strategic Planning And Reflective Practice ✍ Lesley S. J. Farmer
✏Author : Lesley S. J. Farmer
✏Publisher : American Library Association
✏Release Date : 2017-11-21
✏Pages : 264
✏ISBN : 9780838914946
✏Available Language : English, Spanish, And French
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✏Managing the Successful School Library Strategic Planning and Reflective Practice Book Summary :
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✏Release Date : 2009
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✏ISBN : CORNELL:31924111269415
✏Available Language : English, Spanish, And French
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✏Business Periodicals Index Book Summary :