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📒Hooked ✍ Nir Eyal
✏Hooked Book Summary : Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
📒Orchestral Bowing Style And Function ✍ James Kjelland
✏Orchestral Bowing Style and Function Book Summary : Promote a better understanding of how bowing technique (function) merges with musical interpretation (style) to produce optimum results. This text addresses the elements of sound production, bowing technique, terminology, and musical interpretation---all with integrated teaching suggestions. The correlated workbook contains exercises, etudes, and excerpts for applied study. Appropriate for school ensembles thru college method classes.
📒Hooked ✍ Markus Prior
✏Hooked Book Summary : Political interest is the strongest predictor of 'good citizenship', yet little is known about it. This book explains why some people find politics interesting while others don't.
📒Hooked ✍ Stephanie Kaza
✏Hooked Book Summary : At one time or another, most of us have experienced an all-consuming desire for a material object, a desire so strong that it seems like we couldn't possibly be happy without buying this thing. Yet, when we give in to this impulse, we often find ourselves feeling frustrated and empty. Advertisers, of course, aim to hook us in this way, and, from a global perspective, our tendency to get hooked fuels the rampant over-consumption that is having a devastating impact on the world's stability and on the environment. According to the contributors to this unique anthology, Buddhism can shed valuable light on our compulsions to consume. Craving and attachment—how they arise and how to free ourselves of them—are central themes of Buddhist thought. The writings in this volume, most of which have never been previously published, offer fresh perspectives and much-needed correctives to our society's tendency to believe that having more will make us happier. Hooked! includes a range of writings on how to apply Buddhist thought and ethics to understand and combat the problem of over-consumption as individuals and collectively. Contributors include popular Western teachers, Asian masters, scholars, and practitioners such as: • Pema Chödrön—on what is actually happening at the moment we're "hooked," and how to get beyond that. • Joseph Goldstein—on how mindfulness training can help us stop "wanting to want." • Bhikshuni Thubten Chödrön—on how consumer mentality influences spiritual practice. • Judith Simmer-Brown—on how cultivating spiritually based activism and compassionate action can help us address the negative effects of consumerism. • Rita Gross—on how understanding moderation can curb overconsumption. • Santikaro Bhikkhu—on practicing generosity in a consumer world.
📒Hooked ✍ Liz Fichera
✏Hooked Book Summary : Get Hooked on a Girl Named Fred… He said: Fred Oday is a girl? Puh-leeze. Why is a girl taking my best friend's spot on the boys' varsity golf team? She said: Can I seriously do this? Can I join the boys' team? Everyone will hate me—especially Ryan Berenger. He said: Coach expects me to partner with Fred on the green? That is crazy bad. Fred's got to go—especially now that I can't get her out of my head. So not happening. She said: Ryan can be nice, when he's not being a jerk. Like the time he carried my golf bag. But the girl from the rez and the spoiled rich boy from the suburbs? So not happening.
📒Hooked ✍ Cathy Yardley
✏Hooked Book Summary : For the first time on sale, fall under the spell of Cathy Yardley's fairy tale novella in her Fandom Hearts series, Hooked, in which a geeky girl with a love for the TV show Once upon a Time finds her own real life prince charming. After a disastrous experience with a boyfriend who turned out to be a con artist, the last thing Stacy Fielder is looking for is another guy. But dashing, devilish Englishman Rodney Charles seems determined to change her mind. But when she realizes he’s been keeping a secret from her — and lying about who he really is — will she be able to trust him with her heart?
📒Hooked ✍ Lonny Shavelson
✏Hooked Book Summary : A study of the modern drug rehabilitation system follows the struggles of five addicts as they make their way through the complex maze of drug treatment and calls for an integrated approach that treats the root causes of drug abuse.
📒Hooked ✍ G. Bruce Knecht
✏Hooked Book Summary : From the world's most treacherous waters to its most fabulous kitchens, this is a thrilling tale of the Australian Customs Service pursuit of high seas poachers. One of the longest and most dangerous chases in maritime history covers 3900 nautical miles through snowstorms, icebergs and the worst of the Roaring Forties, in an effort to stop the over-fishing of the extraordinary Patagonian Toothfish.
📒Hooked ✍ John Franc
✏Hooked Book Summary : A fast-paced and fascinating look into the male mind and sexual obsession, Hooked portrays the attempt to mask the self while needlessly committing acts of reckless exposure, both literal and figurative. Read it if you must, but don't tell anybody about it. In the tradition of Vladimir Nabokov and Henry Miller, John Franc's masterful novel explores sexual obsession, as a group of male friends delve further and further into the world of brothels under the gleaming surface of their cosmopolitan city. Told through an anonymous collective point of view, the narrative names no character or location, implying that these men speak for all men. All seems well in this world where men sneak off to betray their wives and children, visiting brothel after brothel. But while toasting themselves and their moxie, evaluating the quality of their liaisons and the caliber of their bought lovers, one man in the group becomes wracked by a guilt that threatens to undo them all. A fast-paced and fascinating look into the male mind and sexual obsession, Hooked portrays the attempt to mask the self while needlessly committing acts of reckless exposure, both literal and figurative. Read it if you must, but don't tell anyone.
📒Hooked ✍ C.H. Groves
✏Hooked Book Summary :