Hard Sell

• Author : Jamie Reidy
• Publisher : Andrews McMeel Publishing
• Release : 14 September 2010

Jamie Reidy is the guy who's been there, done that, and walked away with the insider stories. Inside Hard Sell: Now a Major Motion Picture LOVE and OTHER DRUGS, you'll find yourself rooting for Reidy and shocked by the realities of the world that paid his salary. This comedic expose traces Reidy's experiences from Pfizer training to life as the "V-Man," when Reidy became Pfizer's number-one drug rep during the Viagra craze. With equal parts self-confidence and self-mockery, Reidy takes

• Author : Robert L. Shook
• Publisher : Piatkus Books
• Release : 20 April 1991

Teaches high pressure sales techniques that are compatible with professionalism and having the customer's best interests at heart. It aims to inspire salespeople to dare to be different, to master the aggressive but subtle approach of hard selling without resorting to intimidation or manipulation.

• Author : John Bone
• Publisher : Routledge
• Release : 02 March 2017

In this work John Bone provides a lively and engaging insight into the social world of direct selling organizations. He investigates these under-researched organizations via a detailed ethnography of two home improvement companies selling products such as fitted kitchens, double glazing and conservatories, as well as developing wider sociological debates on trust and interaction. These organizations tend to be loosely ordered and internally competitive collectives whose sole aim is to maximize short term profits through sales strategies that routinely employ

• Author : Colin Clark
• Publisher : eBook Partnership
• Release : 01 August 2014

Market pitchers routinely transform a patch of bare ground into a sea of eager purchasers using little more than their 'gift of the gab' and some homespun 'psychology' to convince passers-by to stop and buy their goods. Employing some of the world's most successful selling techniques, in one of the oldest and most difficult of all marketing situations, their rhetoric and social skills have to equal that employed by the most accomplished salespersons, politicians and professional persuaders. Between 1984 and 1994 sociologists

• Author : Peter Ikeler
• Publisher : Cornell University Press
• Release : 02 August 2016

In Hard Sell, Peter Ikeler traces the low-wage, largely nonunion character of U.S. retail through the history and ultimate failure of twentieth-century retail unionism.

• Author : Juliana Geran Pilon
• Publisher : Rowman & Littlefield
• Release : 20 April 2021

Why does America consistently receive such low ratings in opinion polls around the world? The answer, as Pilon explains, lies not just in America's overtly forceful actions but in the construction and presentation of its self-image. Scholars and policymakers alike will find Why America Is Such a Hard Sell both a penetrating analysis of America's current efforts in public diplomacy and a prescription for delivering a more appealing self-portrait to the world.

• Author : Sean Nixon
• Publisher : Manchester University Press
• Release : 16 May 2016

'This is an impressive piece of sustained research that brings much to the field. It offers real depth in rethinking the post-war boom and there can be little doubt that this will have a real impact across modern British history, consumer history and cultural studies.' Jeremy Black, Professor of History, University of Exeter Focusing on advertising’s relationship to the mass market housewife, Hard sell shows how advertising promoted new standards of material comfort in the selling of a

• Author : Piers Anthony
• Publisher : Unknown
• Release : 20 April 1993

Mr. Fisk Centers buys real estate on Mars, where he drives a supersonic car in a suicide race and visits a robot mortician for a sample embalming. Reprint.

• Author : Marisha Ashley Daniels
• Publisher : Unknown
• Release : 20 April 2021

This study empirically investigates the effects of advertisement appeals on transportation, cognitive response activity, attitude toward the ad, and attitude toward the product. Participants were a mixture of college students and individuals who were recruited via social media. Participants were selected at random to view the hard-sell or soft-sell advertisement. Results found that participants who viewed the soft-sell advertisement had higher transportation scores, and participants who viewed the hard-sell advertisement had higher scores of cognitive response activity. The were no

• Author : Marc S. Blevins
• Publisher : Unknown
• Release : 01 November 2005

Men: So you're always saying you don't understand her? You say you do what she wants, and then you wonder what went wrong? She really isn't the woman of your dreams? Are you tired of being turned down, turned off or tuned out? Do you want to change the nagging to the naughty? You know, it's really all just a game. And Romeo's Playbook will teach you the plays, the positions and how to execute them to score. The Coach's

• Author : Lauren Layne
• Publisher : Montlake Romance
• Release : 01 September 2018

Brilliantly hot Matt Cannon doesn't mind his ''boy wonder'' nickname. At twenty-eight, he may be the youngest -- and richest -- broker at his firm, but the constant string of women in his bed know he's all man. When Matt's boss insists he clean up his image to land a potential investor, Matt knows just the woman to pose as his girlfriend. Sabrina Cross is Wall Street's go-to ''fixer'' -- a chameleon of a woman who can be anything, to

• Author : William Haggard
• Publisher : Unknown
• Release : 20 April 1968

• Author : Vincent Vinikas
• Publisher : Iowa State Press
• Release : 20 April 1992

Advertising was the mechanism responsible for Americans' sudden embrace of new standards of hygiene and grooming. By tracking the influence of advertising on changing habits of everyday life, Vincent Vinikas also traces the emergence of advertising as an agency of socialization in modern America. In Soft Soap, Hard Sell, Vinikas shows how advertising functions as a social institution, telling people who they are and how they fit in. He does this by exploring: how advertisers like Lambert Pharmacal created new

• Author : Joseph Turow,Robert Lewis Shayne Professor and Associate Dean for Graduate Studies Joseph Turow
• Publisher : Greenwood
• Release : 20 April 1981

• Author : Dee Madigan
• Publisher : Melbourne University Press
• Release : 01 February 2015

In The Hard Sell, creative director Dee Madigan uses her trademark humour and down-to-earth approach to unveil the world of political advertising. Drawing on real-life stories from her own recent Federal and State campaigns, she gives us fascinating industry insight into: andbull; How political ads are designed to work; andbull; Who are they designed to work on; andbull; How we pay for them; andbull; Why we make so many negative ads; andbull; How personal is too personal; andbull; How spin