Creativity And Innovation In Business
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📒Harvard Business Essentials ✍ Richard Luecke
✏Harvard Business Essentials Book Summary : Offering insight into the manager's role in sparking creativity & innovation in the organization, this text discusses the most effective methods for bringing innovations to market.
✏Handbook Of The Management Of Creativity And Innovation Theory And Practice Book Summary : Handbook of the Management of Creativity and Innovation: Theory and Practice is a collection of theories and practices for the effective management of creativity and innovation, contributed by a group of European experts from the fields of psychology, education, business, engineering, and law. Adopting an interdisciplinary and intercultural approach, this book offers rich perspectives — both theoretical and practical — on how to manage creativity and innovation effectively in different domains and across cultures. This book appeals to students, teachers, researchers, and managers who are interested in creative and innovative behavior, and its management. Although the authors are from the fields of psychology education, business, engineering, and law, readers from all disciplines will find the coverage of this book beneficial in deepening their understanding of creativity and innovation, and helping them to identify the right approaches for managing creativity and innovation in an intercultural context.
📒Creativity And Innovation For Managers ✍ Brian Clegg
✏Creativity and Innovation for Managers Book Summary : Creativity and Innovation for Managers will appeal to any manager responsible for getting more out of a business. Creative thinking, creative problem solving and creative idea generation have become essential business drivers. This book provides an excellent executive briefing for senior management to understand what business creativity is, how it can benefit the company, and how to get the most out of it. It looks at the pitfalls on the road to innovation and the ways to avoid them, pulling together the experiences of key practitioners in the field both in the UK and the US. By concentrating on the essentials, Creativity and Innovation In Brief is a waffle-free approach to creativity, providing a quick action focused and accessible insight into a complex topic. It provides; - a practical approach to business creativity without the hype; - an agenda for making innovation happen in your business - a real world view.
📒Innovation ✍ Adam Jolly
✏Innovation Book Summary : Innovation, based on research, seeks to find the characteristics and processes which distinguish innovative companies and to provide management tools for inspiring, delivering and commercializing innovative new ideas. It uses case studies to show innovation in practice.
✏Business Creativity and Innovation Perspectives and Best Practices Book Summary : Business Creativity and Innovation: Perspectives and Best Practices provides a foundation in the principles of innovation and introduces some cutting-edge concepts. The core of the book demonstrates how to generate, evaluate, and design ideas to solve business problems. Over the course of eight chapters, the anthology delivers insightful articles carefully selected from leading authors such as Clayton Christensen, Robert Cooper, Ram Charan, and Vijay Govindarajan, as well as award-winning case studies on how prominent businesses, including Apple and Google, have leveraged innovation. Readers explore insightful articles about driving business growth through innovation, creating a culture of innovation, identifying customer needs, and using innovation to solve customer problems. Additional readings examine idea evaluation, how to design new products and services to meet customer's needs, and the implementation of innovation processes and practices. Business Creativity and Innovation is ideal for undergraduate and graduate courses in business innovation, product development, strategic management, business leadership, entrepreneurship, design thinking, marketing strategy, and decision making. The book can also serve as an enlightening manual for businesses and corporations, as it provides a framework for managing the innovation process from which organizations of any size can benefit. A former business innovation executive for Fortune 100 companies like AT&T and Bank of America, Len Ferman earned his M.B.A. from Duke University's Fuqua School of Business, M.A. in economics from Duke University, and B.S. in economics from Lehigh University. He is an adjunct professor of management at the University of North Florida, where he teaches courses he developed on business innovation, and is a faculty member of the American Management Association. He is the founder and managing director of Ferman Innovation and a frequent speaker on business innovation.
📒Corporate Creativity ✍ Alan G. Robinson
✏Corporate Creativity Book Summary : Focuses on the elements that promote corporate creativity, from aligning staff to company goals to seredipitous ideas, with real-life examples from major companies
📒Creativity Innovation And Entrepreneurship ✍ Gbadebo Olubunmi Adejumo
✏Creativity Innovation and Entrepreneurship Book Summary : There have been various studies on the determinants of entrepreneurship. Part of the romanticism of entrepreneurship is the thought that entrepreneurs are creative, innovative, go-getters, risk takers, driven. All of that implies a high self-esteem and determination. In reality, having a clear understanding of creativity, innovation and entrepreneurship allows managers of institutions and corporations, as well as individual, manage each area differently to get the best results. This book presents innovative practices of leaders in business creativity and innovation not followers. The good thing about them is that they are all women. The lesson to be learnt in this book include the fact that all problems are opportunities, and the larger the problem, the grander the opportunity. Readers will discover the reason why it is necessary to get people out of their comfort zone in order to encourage creative problem-solving.
✏Creativity and Innovation in Business Book Summary :
✏Publisher : Creativity Innovation eBook
✏Release Date :
✏Available Language : English, Spanish, And French
✏Creativity And Innovation in Business 212 page collection of 55 best practices case studies and insights on the current state of Innovation in Business at Top Innovators including Apple Google Netflix 3M Proctor Gamble Johnson Johnson GE Book Summary :
📒Managing Change Creativity And Innovation ✍ Patrick Dawson
✏Managing Change Creativity and Innovation Book Summary : This book is not available as a print inspection copy. To download an e-version click here or for more information contact your local sales representative. A fresh approach to managing organizational change by looking at it as complex, dynamic and messy as opposed to a series of neat, linear stages and processes leading to success. Key to the approach is the idea that change, creativity and innovation all overlap and interconnect rather than being three separate areas of study and that managing the three together is central to organizations having the competitive edge in developing new technologies and techniques, products and services. The book continues to offer practical guidelines as well as a theoretical understanding of change, creativity and innovation. It delivers an equal balance of critical perspectives and sound ideas for organizational change and development and presents the idea that change can be proactive, driven by creativity and innovation. The new edition includes additional change management content including learning, personal change, managing the self, employability, developments in conventional Organizational Development and new emergent forms including appreciative inquiry. Along with a series of rich international case studies, including TNT Australia, Amazon, Leeds Rhinos, Jerusalem Paints, Alpha Pro Pump and KPMG. It is supported by a range of learning and revision aids including reflective exercises, review and discussion questions and hands-on research tasks. All of which help students to reflect on the material covered and provide a source for more open group discussion and debate. A companion website accompanies the book, with additional material including PowerPoint slides for lecturers and video links and access to SAGE journal articles for Students. Suitable for upper-level undergraduates and postgraduate students.