Blue Ocean Strategy Expanded Edition

✏Book Title : Blue Ocean Strategy Expanded Edition
✏Author : W. Chan Kim
✏Publisher : Harvard Business Review Press
✏Release Date : 2015-01-20
✏Pages : 256
✏ISBN : 9781625274496
✏Available Language : English, Spanish, And French

✏Blue Ocean Strategy Expanded Edition Book Summary : Argues against common competitive practices while outlining recommendations based on the creation of untapped market spaces with growth potential.

✏Book Title : Blue Ocean Strategy Expanded Edition
✏Author : W. Chan Kim
✏Publisher : Harvard Business Review Press
✏Release Date : 2014-01-20
✏Pages : 320
✏ISBN : 9781625274502
✏Available Language : English, Spanish, And French

✏Blue Ocean Strategy Expanded Edition Book Summary : OVER 4 MILLION COPIES SOLD WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 46 languages and is a bestseller across five continents--now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic. In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"--untapped new market spaces ripe for growth. BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. This expanded edition includes: A new preface by the authors: Help! My Ocean Is Turning Red Updates on all cases and examples in the book, bringing their stories up to the present time Two new chapters and an expanded third one--Alignment, Renewal, and Red Ocean Traps --that address the most pressing questions readers have asked over the past 10 years A landmark work that upends traditional thinking about strategy, this bestselling book charts a bold new path to winning the future. Consider this your guide to creating uncontested market space--and making the competition irrelevant. To learn more about the power of BLUE OCEAN STRATEGY, visit blueoceanstrategy.com. There you'll find all the resources you need--from ideas in practice and cases from government and private industry, to teaching materials, mobile apps, real-time updates, and tips and tools to help you make your blue ocean journey a success.

📒Blue Ocean Strategy ✍ W. Chan Kim

✏Book Title : Blue Ocean Strategy
✏Author : W. Chan Kim
✏Publisher : Harvard Business Press
✏Release Date : 2005
✏Pages : 240
✏ISBN : 9781591396192
✏Available Language : English, Spanish, And French

✏Blue Ocean Strategy Book Summary : Kim and Mauborgne present a non-competitive approach for achieving high business growth through the development of uncontested market space with practically limitless potential.

✏Book Title : Summary of Blue Ocean Strategy
✏Author : Instaread
✏Publisher : Instaread
✏Release Date : 2016-08-15
✏Pages : 38
✏ISBN : 9781683784500
✏Available Language : English, Spanish, And French

✏Summary of Blue Ocean Strategy Book Summary : Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis Preview: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is the 2015 update to the classic business strategy text of the same name originally published in 2005. The text offers a practical handbook to business students and entrepreneurs who wish to rise above the fray of the competition, become pioneers in previously uncharted market territory, and gain access to impressive growth opportunities and an untapped customer base. Most businesses make the mistake of focusing on their competitors when developing strategies. A “blue ocean” business, on the other hand, focuses on how to create new value for customers, the base of which may be people who are not yet customers of this business’ core industry. The term “blue ocean” is derived from the idea that an area of unexplored market space is like the clear, blue waters of an undisturbed portion of ocean… PLEASE NOTE: This is key takeaways and analysis of the book and NOT the original book. Inside this Instaread Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis · Overview of the Book · Important People · Key Takeaways · Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

📒Blue Ocean Strategy ✍ W. Chan Kim

✏Book Title : Blue Ocean Strategy
✏Author : W. Chan Kim
✏Publisher : Harvard Business Press
✏Release Date : 2005
✏Pages : 240
✏ISBN : 1591396190
✏Available Language : English, Spanish, And French

✏Blue Ocean Strategy Book Summary : Kim and Mauborgne present a non-competitive approach for achieving high business growth through the development of uncontested market space with practically limitless potential.

✏Book Title : Summary of Blue Ocean Strategy
✏Author : Instaread
✏Publisher : Createspace Independent Publishing Platform
✏Release Date : 2016-08-15
✏Pages : 34
✏ISBN : 1537109626
✏Available Language : English, Spanish, And French

✏Summary of Blue Ocean Strategy Book Summary : Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis Preview: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is the 2015 update to the classic business strategy text of the same name originally published in 2005. The text offers a practical handbook to business students and entrepreneurs who wish to rise above the fray of the competition, become pioneers in previously uncharted market territory, and gain access to impressive growth opportunities and an untapped customer base. Most businesses make the mistake of focusing on their competitors when developing strategies. A "blue ocean" business, on the other hand, focuses on how to create new value for customers, the base of which may be people who are not yet customers of this business' core industry. The term "blue ocean" is derived from the idea that an area of unexplored market space is like the clear, blue waters of an undisturbed portion of ocean... PLEASE NOTE: This is key takeaways and analysis of the book and NOT the original book. Inside this Instaread Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis · Overview of the Book · Important People · Key Takeaways · Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

✏Book Title : Blue Ocean Strategy with Harvard Business Review Classic Articles Blue Ocean Leadership and Red Ocean Traps 3 Books
✏Author : W. Chan Kim
✏Publisher : Harvard Business Press
✏Release Date : 2017-06-27
✏Pages : 464
✏ISBN : 9781633694149
✏Available Language : English, Spanish, And French

✏Blue Ocean Strategy with Harvard Business Review Classic Articles Blue Ocean Leadership and Red Ocean Traps 3 Books Book Summary : Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan Kim and Renée Mauborgne brings together their perennial bestseller book Blue Ocean Strategy with their classic articles “Blue Ocean Leadership” and “Red Ocean Traps.” Blue Ocean Strategy, the global phenomenon that has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), Kim and Mauborgne argue that lasting success comes not from battling competitors but from creating “blue oceans”—untapped new market spaces ripe for growth. The book presents a systematic approach to making competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. In the article “Blue Ocean Leadership,” the authors apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and realized talent and energy of employees. The authors offer a systematic method for uncovering, at every level of the organization, which leadership acts and activities will inspire employees to give it their all and a process for getting managers throughout the company to undertake these tasks. In the article “Red Ocean Traps,” the authors show how managers’ mental models—ingrained assumptions and theories about the way the world works—undermine attempts to discover uncontested new market spaces. The authors provide a framework for avoiding spaces where competition is bloody (red oceans) and moving to blue ocean spaces with ample potential.

✏Book Title : Blue Ocean Strategy with Harvard Business Review Classic Article Blue Ocean Leadership 2 Books
✏Author : W. Chan Kim
✏Publisher : Harvard Business Press
✏Release Date : 2017-06-27
✏Pages : 400
✏ISBN : 9781633694156
✏Available Language : English, Spanish, And French

✏Blue Ocean Strategy with Harvard Business Review Classic Article Blue Ocean Leadership 2 Books Book Summary : Chart a path to creating uncontested market space and winning the future. This collection of work by globally preeminent management thinkers W. Chan Kim and Renée Mauborgne brings together their perennial bestseller book Blue Ocean Strategy with their classic article “Blue Ocean Leadership.” Blue Ocean Strategy, the global phenomenon that has sold over 4 million copies and is recognized as one of the most iconic and impactful strategy books ever written, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), Kim and Mauborgne argue that lasting success comes not from battling competitors but from creating “blue oceans”—untapped new market spaces ripe for growth. The book presents a systematic approach to making competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans. In the article “Blue Ocean Leadership,” the authors apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and realized talent and energy of employees. The authors offer a systematic method for uncovering, at every level of the organization, which leadership acts and activities will inspire employees to give it their all and a process for getting managers throughout the company to undertake these tasks.

📒Blue Ocean Strategy ✍ Katharina Niciejewska

✏Book Title : Blue Ocean Strategy
✏Author : Katharina Niciejewska
✏Publisher : GRIN Verlag
✏Release Date : 2009-11
✏Pages : 52
✏ISBN : 9783640471935
✏Available Language : English, Spanish, And French

✏Blue Ocean Strategy Book Summary : Seminar paper from the year 2008 in the subject Business economics - Business Management, Corporate Governance, grade: 1,7, Hamburg University of Applied Sciences, course: Marketing Strategien, language: English, abstract: In a business context, it is inevitable that one of the main words one would hear is competition. In a way doing business is like participating in a competition for market share, profits etc. Even one of the basic theories of trade, the one of Ricardo, speaks about the competitive advantage and its importance. But how to become successful in doing business? Does a recipe exist which guarantees that a business could thrive and be successful? On the one hand one could argue that business opportunities arise from the environment, lead by an "invisible hand" and the essentials of doing business are similar to the one centuries ago and that people do not have substantial influence. On the other hand, others would argue that the success of a business is predominantly result of the well-prepared planning and in that way is connected more to the human (merchant's) abilities rather than to the environment itself. Surely, the centuries of business history has shown that answering the question what makes a business successful does not have a clear answer. It would be very shallow way of thinking to give a simple answer to this question. Surely, the environment plays an important role for the business but the other way round, doing business is not a random game. In contrast, only thinking strategically without being in the appropriate environment and without any resources, it is quite impossible to set up a successful business. Furthermore, the business environment is not static but instead very dynamic. As the time passes by, businesses change and what was true about business success centuries or even a decades ago, is not true any more. At the same time, it does not mean that business now and in the past has nothing in common. On the contrary, nowadays t

✏Book Title : Summary of the book Blue Ocean Strategy by W Chan Kim Renee Mauborgne
✏Author : Jaya Jha
✏Publisher : Summary Town
✏Release Date : 2012-08-15
✏Pages :
✏ISBN : 9789382359098
✏Available Language : English, Spanish, And French

✏Summary of the book Blue Ocean Strategy by W Chan Kim Renee Mauborgne Book Summary : Summary of the famous book Blue Ocean Strategy by W. Chan Kim & Renee Mauborgne